improving the odds for success
in offshore wind

 

with strategy and market support for any company whose ambition is to grow their business within our industry.

Are you ready to capture a share of the growing industry?

Introducing Green Ducklings
enabling the supply chain to tap into the +1.000GW offshore wind business.

2020

Global offshore wind capacity installed

Gigawatts

2050

Global offshore wind capacity target

Gigawatts

what we do

With the right tools and roadmap, it’s possible to turn the tables and lead a company from black to green.

We listen to your company’s story and benchmark your starting point. Then we use our framework to identify which parts of your company’s DNA can be turned into value in the offshore wind industry.

You can have a full, strategic asset assessment before your next board meeting.

what you get

Strategic asset assessment

The core of our work is centred on a strategic assessment of your assets. Based on your starting point, we identify how long the road ahead is, exactly where you are going, and how long it will take to get there.

Efficient decision making

Make efficient decisions early in the transformation process and get on a direct path immediately to avoid making wrong turns.

Accelerated market entry

Get the support you need to accelerate your market entry. We have 15 years oil & gas plus 40 years offshore wind leadership experience. Our network and stakeholder management capabilities link you directly to where you need to be.

Increased company value

Increase your company’s value with a formal announcement of intentions for a Black2Green transformation. Precedence has proven this is the case when the announcement is combined with an action plan.

Begin breeding the Green Ducklings that will become Green Swans and deliver exponential progress in the form of economic, social, and environmental wealth creation

our approach

In our first engagement with companies, we ask two fundamental questions:

Are you new to the industry?
Do you have a strategy?

To get familiarized with your background and needs, we’ll host a one hour session at no cost. For the session, you decide who to engage from your team. You might be looking for an advisor to help formulate and implement your offshore wind strategy. Or you might need guidance to assess and challenge your strategy or new technical concept. Maybe you just need an expert mentor for a key employee. Based on the initial session, we promise to provide our honest feedback if our competence fits your needs.

The Devil's Advocate

You have a strategy laid out, but find value in a second opinion from industry experts to pinpoint strengths and weaknesses. 

Implementation is an optional service.

The Facilitator

Offshore wind is new to you!

You seek support to formulate a B2G strategy and help implement this to enter offshore wind. 

The Advisor

Offshore wind is your DNA and your strategy is ready, but you find value in expert support on ad hoc services or look for support to implement your strategy.

The Guide

You know offshore wind but seek guidance on new business segments, as well as investment and market opportunities.

You can use a facilitator to get your strategic thoughts in a system and to solidly anchor this into your organisation.   

The Facilitator

Offshore wind is new to you!

You seek support to formulate a B2G strategy and help implement this to enter offshore wind. 

The Guide

You know offshore wind but seek guidance on new business segments, as well as investment and market opportunities.

You can use a facilitator to get your strategic thoughts in a system and to solidly anchor this into your organisation.   

The Devil's Advocate

You have a strategy laid out, but find value in a second opinion from industry experts to pinpoint strengths and weaknesses. 

Implementation is an optional service.

The Advisor

Offshore wind is your DNA and your strategy is ready, but you find value in expert support on ad hoc services or look for support to implement your strategy.

about us

In a post-COVID19 world, investments in an accelerated green transition will significantly increase. The road is paved for massive scaling of our industry – not only in the classic markets, but across all Europe as well as Asia and North America.

Green Ducklings refers to the mission of the company – to facilitate the breeding of green ducklings that will become the Green Swans of tomorrow in offshore wind energy. The name merges the fairy tale of HC Andersen with the Green Swan concept recently introduced by Professor John Elkington. The tale needs no introduction, whereas a Green Swan delivers exponential progress in the form of economic, social, and environmental wealth creation. At worst, it achieves this outcome in two dimensions while holding the third steady. There may be a period of adjustment where one or more dimensions underperform, but the aim is an integrated breakthrough in all three dimensions.

Put in the context of offshore wind, our point is quite simple – if we want to successfully deliver on the ambitious growth targets set by our industry, we need to support the transformation and building of numerous, successful Green Swan companies. The starting point is for companies to actively take part in the industry’s growth opportunities and to begin the breeding of many green ducklings. When executed properly, companies can make this shift to a renewable industry and achieve above market profits.   

Green Ducklings is founded by three partners who pledge to support companies in their strategic processes and increase their odds for success in offshore wind.

The photoshoot 2
The photoshoot 3

Kristian Ravn – Partner

”Bridging technology, strategy and clients through concepts” 

email: kr@greenducklings.com
mob: +45 4088 6037‬

Quick bio

 

M.Sc. Structural Dynamics

Graduate diploma, Management, Innovation and Strategy

 

Vice President at global technology major

-Offshore Oil & Gas

-Offshore Wind converter stations

-Integrated power solutions for utilities

 

 Managing Director

 -EPCI project business strategy & Management System

 -Offshore manpower business strategy 

 -Turnaround

 

 CEO

-Offshore Wind foundations

-Conceptualization of business model

-Build and certify Management System

Kristian Jacobsen – Partner

”Linking strategic processes to markets and clients” 

email: kaj@greenducklings.com
mob: +45 5118 2061

Quick bio

 

M.Sc. Business Administration, Strategy & Marketing 

 

Leading sales position in OEM supply chain

-wind power 

-automotive

 

Management consultant

-OEM supply chain strategy

-Market intel and competitive benchmarking  

-Mergers & Acquisitions, fabricator bankruptcies

 

Head of Business Development

-Secure pilot project

-Commercial pipeline

-Build value of the company

Jesper Larsen – Partner

”Building high performance execution teams”

email: jul@greenducklings.com
mob: +45 4167 9090

Quick bio

 

Graduate in Production Technology and Engineering 

Supply Chain Executive, Strategic Leadership, Project Management 

 

Supply Chain Director 

-Onshore and Offshore Wind

-Steel constructions (Wind Towers and Foundations)

 

CEO / Vice President 

-Onshore and Offshore Tower 

-Acquisition of fabrication facilities in UK and US.

 

Head of Project Management 

-Offshore Wind Foundations

-Certification of Design and executing of offshore activities

Kristian Ravn – Kristian Jacobsen – Jesper Larsen

Kristian Ravn – Partner

”Bridging technology, strategy and clients through concepts” 

email: kr@greenducklings.com
mob: +45 4088 6037‬

Quick bio

 

M.Sc. Structural Dynamics

Graduate diploma, Management, Innovation and Strategy

 

Vice President at global technology major

-Offshore Oil & Gas

-Offshore Wind converter stations

-Integrated power solutions for utilities

 

 Managing Director

 -EPCI project business strategy & Management System

 -Offshore manpower business strategy 

 -Turnaround

 

 CEO

-Offshore Wind foundations

-Conceptualization of business model

-Build and certify Management System

Kristian Jacobsen – Partner

”Linking strategic processes to markets and clients” 

email: kaj@greenducklings.com
mob: +45 5118 2061

Quick bio

 

M.Sc. Business Administration, Strategy & Marketing 

 

Leading sales position in OEM supply chain

-wind power 

-automotive

 

Management consultant

-OEM supply chain strategy

-Market intel and competitive benchmarking  

-Mergers & Acquisitions, fabricator bankruptcies

 

Head of Business Development

-Secure pilot project

-Commercial pipeline

-Build value of the company

Jesper Larsen – Partner

”Building high performance execution teams” 

email: jul@greenducklings.com
mob: +45 4167 9090

Quick bio

 

Graduate in Production Technology and Engineering 

Supply Chain Executive, Strategic Leadership, Project Management 

 

Supply Chain Director 

-Onshore and Offshore Wind

-Steel constructions (Wind Towers and Foundations)

 

CEO / Vice President 

-Onshore and Offshore Tower 

-Acquisition of fabrication facilities in UK and US.

 

Head of Project Management 

-Offshore Wind Foundations

-Certification of Design and executing of offshore activities

Do your assets fit into offshore wind?

Do you have a potential Green Swan?

To learn more about Green Swans, why the world needs so many green ducklings, and how offshore wind fits into this…

book your meeting

or just send us a message

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Follow the journey with us